Gleeson Homes Appoints Midlands Sales Director

Alastair Hart as Regional Sales Director for the Midlands

Gleeson Homes, the leading high quality affordable housebuilder, is delighted to announce the appointment of Alastair Hart as Regional Sales Director for the Midlands.

Alastair has over 25 years of sector experience, having spent 20 years working in estate agencies where he honed his skills for driving sales and effectively managing teams. Alastair then moved to Persimmon Homes where he supported with the opening of the South Yorkshire region, established a strong sales function and delivered competitive rates of annual completions. Following this, Alastair moved to Avant Homes where he was Managing Director for the Yorkshire region. 

In this newly created role, Alastair will be focused on developing the Midlands sales teams as the region continues to provide opportunities for growth. He will leverage his years of industry experience to ensure the region achieves a favourable lead generation to conversion ratio, and implement enhanced sales processes in line with the Companyā€™s growth ambitions.

Mark Knight, Chief Executive at Gleeson Homes, commented: ā€œI am delighted to welcome Alastair to Gleeson, in the newly created Regional Sales Director role for the Midlands. The Midlands is a high opportunity region for us, and his experience will be crucial in developing the team, driving sales and supporting its expansion. I look forward to working with him as we continue to provide high quality affordable homes for those who need them most and in the areas they are needed most across the UK.ā€

Alastair Hart, Regional Sales Director at Gleeson Homes, added: ā€œEver since my first meeting with Gleeson, I have been enthused by the businessā€™ growth ambitions, culture and core values of providing critical high quality affordable homes. I look forward to leveraging my experience and a process-driven approach to sales, ensuring we grow volumes at a good rate despite the challenging market, supported by a culture of collaboration across Gleesonā€™s other regions. I am excited to get stuck in!ā€

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